| 1,241,517 | 36 Mos Donors/Members | $85.00/M |
| 53,623 | Dec'19 Donors/Members | +$26.00/M |
| 119,123 | 3 Mos Donors/Members | +$21.00/M |
| 302,737 | 6 Mos Donors/Members | +$16.00/M |
| 535,977 | 12 Mos Donors/Members | +$11.00/M |
| 912,689 | 24 Mos Donors/Members | $85.00/M |
| 328,828 | 25-36 Mos Donors/Members | $75.00/M |
Founded in 1972, the Arbor Day Foundation is the largest nonprofit membership organization dedicated to planting trees. Inspiring people
to plant, nurture and celebrate trees, the Arbor Day Foundation plants and distributes more than 10 million trees each year. They strive to make the world a greener and healthier place, as evidenced by their many conservation and education programs including Tree City USA, Tree Campus USA, Community Tree Recovery, Arbor Day Farm, Rain Forest Rescue and Replanting Our Forests.
Arbor Day members receive some or all of the following free welcome gifts: The Tree Book (full color tree planting/care guide), Rain Forest Rescue Calendar, Arbor Day bimonthly newsletter, personalized address labels, Give-A-Tree cards, trees planted in honor of loved ones as well as discounts on more than 100 varieties of trees. New members may also receive 10 free trees, which they may keep, or donate back to the organization.
Arbor Day donors'/members' passion for making the world a better place extends beyond the environment. They are also consistent supporters of children's, health/disease, humanitarian and cultural fundraising appeals. They can also be counted upon to respond to a wide variety of commercial offers. From bulbs, horticulture and gardening supplies to housewares, gift and general merchandise catalogs--commercial mailers will see response rates blossom when renting the Arbor Day Foundation files.
************** Fast Facts *****************
Majority of Donors................Age 46-75
Under Age 55............................41%
Age 66+.................................35%
Income $50,000+.........................25%
Married.................................93%
Homeowners..............................65%
Business Owners.........................51%
Enjoy Gardening.........................90%
Sports/Outdoor Enthuisiasts.............85%
Mail Order Buyers.......................74%
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Usage:
| Adirondack Explorer |
| Alzheimer's Network |
| American Cancer Society |
| American Farmland Trust |
| American Legion |
| American Red Cross |
| Boston Globe, The |
| Botanic Garden Consortium |
| Brooklyn Botanic Garden |
| Burgess Seed & Plant Co |
| Children's Medical Center Fdtn |
| Connecticut Explored |
| Consumer Reports |
| Defenders of Wildlife |
| Environmental Defense Fund |
| Food Banks Consortium |
| Four Seasons Nursery |
| Friends of the Forest Preserves |
| Greater Public |
| Habitat for Humanity |
| High Country News |
| House Of Wesley, Inc |
| Humane Society Consortium |
| KQED, Inc. |
| Littleton Coin Company |
| Los Angeles Mission |
| Meals on Wheels Co-Op |
| Minnesota Conservation Volunteer |
| Monterey Bay Aquarium |
| National Audubon Society |
| National Breast Cancer Research |
| National Geographic Development |
| National Mail Marketing |
| National Museum American Indian |
| National Park Foundation |
| National Parks Conservation Assoc |
| Natural Resources Defense Council |
| New England Forestry Foundation |
| New Hampshire Food Bank |
| New Jersey Monthly |
| New York Daily News |
| New York Restoration Project |
| NY Landmarks Conservancy, The |
| Public Radio/Television |
| Public Television |
| Regional Food Bank Of NE NY |
| Rescue Missions |
| Salvation Army/Southern Californi |
| San Diego Zoo |
| Sheriffs Association |
| Sierra Club |
| Southwest Indian Foundation |
| Space Center Houston |
| St. Joseph's Indian School |
| St. Jude Children's Hospital |
| St. Labre Indian School |
| Susan G. Komen Breast Cancer Fnd |
| Texas Children's Hospital |
| Texas Highways |
| WTTW/Channel 11 |
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