MOTHERHOOD & PEA IN THE POD - FAMILIES MASTERFILE

12,223,937Total Buyers $85.00/M
2,394,068Child Age 3-5 +$15.00/M
4,451,106Child Age 6-10 +$15.00/M
3,524,965Child Age 11-15 +$15.00/M
7,953,143First Child +$25.00/M
Fundraiser Rate $75.00/M
(FORMERLY DESTINATION MATERNITY - FAMILIES MASTERFILE)

Motherhood Maternity and A Pea in The Pod are the largest brands in Maternity Fashion with a market reach of 75% of all first time Moms. They offer expectant Moms affordable and high-end apparel, accessories and nursing products to help them look and feel their best.

The Motherhood & Pea in The Pod - Families Masterfile consists of promotionally   responsive households with children because they have signed up for the Preggie Perks Program. Upon sign-up to this opt-in program, they have elected to receive special offers, products and services that will help them as they start or expand their families. This file consists of 100% product buyers as well.

The Motherhood & Pea in The Pod Families Masterfile is a must test not only for all children's offers, but it is also a perfect audience for insurance, home services and merchandise, catalogs, women and home publications, fundraising, financial offers and more.
Usage:
Denver Museum of Nature & Science
Phoenix Zoo
THA ZOO CO-OP
Woodland Park Zoo
Related LGM Lists:
GERBER BABIES
MOM365 POSTAL
THE CUTE KID
YOUR BABY CLUB
For list recommendations, contact:
Lenny Medico; lenny.medico@data-axle.com
To place an order, contact:
Allison McKinnon; allison.mckinnon@data-axle.com