SMITHSONIAN MAGAZINE is one of the largest and most influential publications in the nation. SMITHSONIAN MAGAZINE educates, excites, entertains and inspires its readers with its powerful articles on the arts, environment, history, technology and the culture of our time.
Through the Wiland modeling program, Wiland participants have the opportunity to apply their house or prospecting model to Smithsonian's subscribers in order to better target prospects. This program can be utilized for new test opportunities or expansion activity on the file.
Air & Space Magazine subscribers also available.
************** Fast Facts *****************
Median Age...............................59
Average Income.....................$180,000
Attended/Graduated College..............78%
Investors...............................97%
Average Investment.................$187,000
Travel..................................91%
Direct Response Purchase in 12 Mos......92%
Average Value of Purchase..............$620
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