SMITHSONIAN MAGAZINE - WILAND MODELING

1,007,923Active Subscribers $115.00/M
Wiland Scoring+$ 35.00/M
Fundraiser Rate $ 85.00/M
Catalog Rate $ 85.00/M
($500/F Minimum Scoring)
SMITHSONIAN MAGAZINE is one of the largest and most influential publications in the nation.  SMITHSONIAN MAGAZINE educates, excites, entertains and inspires its readers with its powerful articles on the arts, environment, history, technology and the culture of our time.

Through the Wiland modeling program, Wiland participants have the opportunity to apply their house or prospecting model to Smithsonian's subscribers in order to better target prospects. This program can be utilized for new test opportunities or expansion activity on the file.
             
Air & Space Magazine subscribers also available.                      

 ************** Fast Facts *****************
 Median Age...............................59
 Average Income.....................$180,000
 Attended/Graduated College..............78%
 Investors...............................97%
 Average Investment.................$187,000
 Travel..................................91%
 Direct Response Purchase in 12 Mos......92%
 Average Value of Purchase..............$620
 *******************************************

Usage:
Charles Tyrwhitt Shirts
Garden & Gun
Ocean Conservancy, The
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For list recommendations, contact:
Britt Perry; britt.perry@lakegroupmedia.com
To place an order, contact:
Krysta Piria; krysta.piria@lakegroupmedia.com