FINGERHUT SENIORS MASTERFILE

891,77424 Month Buyers (Age 50+) $100.00/M
95,0221 Month Buyers (Age 50+)+$ 20.00/M
270,7483 Month Buyers (Age 50+)+$ 15.00/M
452,5446 Month Buyers (Age 50+)+$ 10.00/M
666,42212 Month Buyers (Age 50+) $100.00/M
Publisher Rate $ 80.00/M
Fundraiser Rate $ 75.00/M
Adult Age (all orders)+$ 12.00/M
FINGERHUT builds lifetime customer value with its customers by offering "access to better living" through its popular credit services and its wide selection of name-brand general merchandise.  FINGERHUT customers choose from a variety of products at different price points, including electronics, apparel, jewelry, sports /recreation/outdoor, toys/infants, and home furnishings.

Through their enhancement, FINGERHUT has identified a large senior market available on this database.  Utilizing this data along with transactional information from the FINGERHUT Masterfile gives mailers an opportunity to target their ideal prospects.  

 ************** Fast Facts *****************
 Average Income......................$48,119
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Can select by Interests at $15.00/M extra: (inquire for additional selects):
Grandchildren
Health / Medical
History / Military
Pets - Cat Owner
Pets - Dog Owner
Reading - Health
Self Improvement
Travel
Can select by Ailment at $22.00/M extra:
Arthritis
Diabetes
Orthopedic
Senior Needs
For list recommendations, contact:
Sheryl Benjamin; sheryl.benjamin@lakegroupmedia.com
To place an order, contact:
Nancy Arbuco; nancy.arbuco@lakegroupmedia.com