LIFTBASE CONSUMER MASTERFILE: READERS

180,760,068Total Universe $75.00/M
30,004,4093 Months Buyers +$ 5.00/M
40,766,6346 Months Buyers +$ 5.00/M
11,507,055Phone Numbers +$10.00/M
**Email Address is also available**          
                     
The Liftbase Consumer Readers Masterfile gives you the opportunity to target avid readers by specific interest.  The names are enriched with the best and largest collection of multisourced demographic, psychographic and Ethnic data, along with multiple premier enhancement sources unique to the LIFTBASE Masterfile.  

 ************** Fast Facts *****************
 Average Age..............................53
 Average Income......................$62,376
 *******************************************

The following Reading related selects are available:

Lifestyle:
 22,486,280  Interest - Mail Order Magazines
 26,094,329  Reading Interest - Best Sellers
 17,428,242  Reading Interest - Children's
 27,865,363  Reading Interest -
             Cooking/Culinary
 16,129,459  Reading Interest - Fashion
 39,617,334  Reading Interest - Financial
153,634,056  Reading Interest - General
 24,709,244  Reading Interest - Health/Medical
 24,675,328  Reading Interest - Home Decorating
143,974,271  Reading Interest - Magazines
 15,237,277  Reading Interest -
             Military/History
 20,840,990  Reading Interest -
             People/Entertainment
 37,152,103  Reading Interest -
             Religious/Devotional
 16,617,260  Reading Interest - Romance
 12,763,273  Reading Interest - Science Fiction
 15,766,161  Reading Interest -
             Science/Technology
 20,049,004  Reading Interest - Sports
 20,579,993  Reading Interest -
             Thriller/Mystery
 14,890,051  Reading Interest - World -
             News/Politics
 
Buyers:
 38,946,903  Mail Order Buyer of Books
  4,022,189  Buyers of Books - Children's    
 11,549,464  Buyers of Books - Cooking, Food &
             Wine                
 44,955,060  Buyers of Magazines
  6,253,056  Buyers of Magazines - Food
             Cooking
 21,017,312  Buyers of Magazines - Home Garden
  3,524,608  Buyers of Magazines - Sports
             Recreation
  2,347,234  Buyers of Magazines - Women's
             Interest
Related LGM Lists:
DATA CONNEXX CONSUMER MASTERFILE
For list recommendations, contact:
Belkys Reyes; belkys.reyes@lakegroupmedia.com
To place an order, contact:
Laura Cantinieri; laura.cantinieri@lakegroupmedia.com