LIFTBASE CONSUMER MASTERFILE: CHILDREN

38,097,764Total Universe $75.00/M
1,500,3803 Months Buyers +$ 5.00/M
2,421,1696 Months Buyers +$ 5.00/M
2,285,738Phone Numbers +$10.00/M
12,951,732Email Addresses $80.00/M
The Liftbase Consumer Childrens Masterfile gives you the combined power of names enriched with the best and largest collection of multisourced demographic, psychographic and Ethnic data, along with multiple premier enhancement sources unique to the LIFTBASE Masterfile.

 ************** Fast Facts *****************
 Average Age..............................51
 Average Income......................$85,157
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The following Children specific selects are available:

Buyers:  
 19,914,199  Childrens Merchandise MOBs
  2,741,012  Buyers of Books - Childrens
 10,008,647  Buyers of Childrens Apparel
 36,377,589  Buyers of Childrens Apparel -
             Infant/Toddler
  4,916,929  Buyers of Childrens - Learning
             Activity Toy
    652,434  Buyers of Childrens Products -
             Baby Care
 29,711,053  Buyers of Childrens Products -
             General
 11,034,480  Buyers of Childrens Products -
             Toys

Lifestyle:
  9,109,402  Interest in Reading - Childrens
 28,193,421  Interest - Grandchildren
 72,071,295  Interest - Children

Donors:
 28,886,454  Donors Childrens Causes

Also available:
             Child Date of Birth
             Presence of Child by Age
             Number of Children in the
             Household
Related LGM Lists:
CONDE NAST FAMILIES WITH CHILDREN MASTERFILE
DATA CONNEXX CONSUMER MASTERFILE
For list recommendations, contact:
Sheryl Benjamin; sheryl.benjamin@lakegroupmedia.com
To place an order, contact:
Laura Cantinieri; laura.cantinieri@lakegroupmedia.com