F+W MEDIA CUSTOM MODELING

946,134Active Subscribers $100.00/M
No Upfront Modeling Fee
Fundraiser Rate $ 75.00/F
F+W Media is a trusted resource for enthusiasts
in a variety of areas including arts, crafts,  
antiques & collectibles, design, and outdoors.
These subscribers and buyers are passionate    
about their hobbies and special interests and  
F+W Media provides them with the instruction,  
and products and services they need to achieve
success, profit from their passion, or find    
inspiration.                                  
                                             
F+W Media offers two types of modeling:  Good Customer Match and Mailed Regression.  

Good Customer Match identifies subscribers on the F+W Media Masterfile that have similar characteristics to your customers.  The model is built by taking a sample from your customer file and analyzing it against the enhanced characteristics on F+W Media's house file.  Sophisticated segmentation techniques are used to reach improved response rates.

Mailed regression involves mailing a specific quantity of F+W Media's subscribers considerable enough to provide a minimum of 1,000 responses.  The responders are then analyzed against F+W Media's data to build the mailed regression model.

When the model build is complete, a report with the model's results will be issued and sent to the broker/mailer for market research purposes and selection decisions.

$2,000/F cancellation fee for models not used within 12 months.
Related LGM Lists:
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TIME INC. CORPORATE DATABASE - CUSTOM MODELS
DATA CONNEXX CUSTOM MODELS
For list recommendations, contact:
Belkys Reyes; belkys.reyes@lakegroupmedia.com
To place an order, contact:
Sabina Pagano; sabina.pagano@lakegroupmedia.com