PREFERRED SAVINGS CLUB ACTIVE RESPONDERS & ENHANCED

957,509Total Universe $95.00/M
25,166May'12 H/L Responders+$16.00/M
91,807Mar'12-May'12 Responders+$11.00/M
337,898Dec'12-May'12 Responders+$ 6.00/M
Publisher/Fundraiser Rate $75.00/M
Responders to a group of preferred savings club offers have received a direct mail solicitation to participate in a short survey and receive vouchers which can be spent in one of their favorite stores.  They are then offered the opportunity to join a Club or Program which will continue to provide discounts at establishments throughout the year.

 ****************Fast Facts*****************
 Average Age..............................62
 Average Income......................$36,764
 ******************************************

Can select by Buyer Product Category @ $16.00/M
extra:
   Apparel (Men's & Women's)
   Footwear
   Travel Packages
   Beauty / Accessories
   Housewares
   Collectibles
   Magazines

Can select by Age @ $16.00/M Extra:
Customer Age 40+
Customer Age 50+
Customer Age 60+
Customer Age 70+
Can select by Income @ $16.00/M Extra:
Income $20,000+
Income $30,000+
Income $40,000+
Income $50,000+
Income $75,000+
Income $100,000+
Income $150,000+
Can select by Ethnicity @ $16.00/M Extra:
African American
French
German
Hispanic
Irish
Can select by Religion @ $16.00/M Extra:
Catholic
Jewish
Protestant
Can select by Interest @ $16.00/M Extra:
Baking
Bird Watching
Collectibles
Coin Collecting
Gourmet Cooking
Dieting/Weight Loss
Gardening
Grandchildren
Do-It-Yourself
Hunting
Owns a Cat
Owns a Dog
Religious/Inspirational
Romance Reading
Travel
Can select by Donor Category @ $16.00/M Extra:
Animal Welfare
Arts/Cultural
Childrens
Health
Political
Religious
Veterans
Wildlife/Environment
Usage:
California State Automobile Assoc
Heartland America
Hoveround
Related LGM Lists:
NATIONAL MAGAZINE EXCHANGE ACTIVE RESPONDERS
To place an order, contact:
Laura Cantinieri; laura.cantinieri@lakegroupmedia.com