GERBER BABIES ENHANCED

10,819,633Enhanced Subscribers $105.00/M
Fundraising Rate $ 75.00/M
Gerber Babies has enhanced its file with consumer demographic data including age, income, purchase and lifestyle behavior.  

Gerber has been one of the most trusted names in baby food and baby care for four generations. They are committed to promoting good nutrition and healthy habits for children.  The Gerber Babies file consists of promotionally responsive households with children. This file is generated from a variety of sources that include mail-in certificates, premium offers, and program registrants.        
           
The birth of a new baby is one of life's major milestones and new parents are some of the most approachable prospects available today - purchasers with nonstop needs and enthusiasm for the products and services that make life easier for their growing families.            
   
Select by income at $15.00/M extra:
845,750Under $15,000
350,964$15,000 - $19,999
846,789$20,000 - $29,999
986,128$30,000 - $39,999
1,123,665$40,000 - $49,999
2,209,501$50,000 - $74,999
1,168,480$75,000 - $99,999
792,350$100,000 - $149,999
432,801$150,000+
Select by customer age at $15.00/M extra:
946,92318 - 29
1,533,28830 - 39
1,817,72440 - 49
1,212,43350 - 59
503,84960 - 69
248,24370 - 79
133,99780+
Select by ethnicity at $15.00/M extra:
1,519,127African American
282,860French
904,852German
1,007,146Hispanic
656,436Irish
310,089Italian
78,037Jewish
Select by religion at $15.00/M extra:
3,087,360Catholic
108,081Jewish
6,480,294Protestant
Select by interest at $15.00/M extra:
2,606,851Automotive
197,562Bicycling
1,851,198Camping/Hiking
1,759,805Cat Owner
3,265,620Collectibles
4,183,959Crafts
2,032,676Current Affairs/Politics
2,931,143Dieting/Weight Control
2,522,981Dog Owner
2,916,731Fashion Clothing
2,074,822Fishing
1,290,831Foreign Travel
4,384,258Gardening
3,494,497Gourmet Cooking/Fine Foods
967,925Grandchildren
4,708,007Home Furnishing/Decorating
2,169,566Home Workshop/Do-It-Yourself
2,224,646Hunting/Shooting
1,492,136Needlework/Knitting/Sewing
1,176,119Photography
1,799,344Physical Fitness/Exercise
740,522Running/Jogging
876,000Science/Space
1,366,144Self Improve Programs
519,328Stamp/Coin Collection
2,794,480Sweepstakes/Contests
3,344,512Travel in USA
1,815,254Walking for Health
1,179,149Wildlife/Environmental Issues
Usage:
Highlights For Children
Oriental Trading Co.
THA ZOO CO-OP
Zoo Consortium
Related LGM Lists:
DESTINATION MATERNITY - EXPECTANT & NEW MOTHER MF
PICTURE PEOPLE ENHANCED
EVERYDAY FAMILY ENHANCED MASTERFILE
For list recommendations, contact:
Lenore DeBellis; lenore.debellis@lakegroupmedia.com
To place an order, contact:
Allison McKinnon; allison.mckinnon@lakegroupmedia.com