| 173,533 | Active US Subs/Book Buyer | $110.00/M |
| 171,316 | Active US Subscribers | $110.00/M |
| 4,358 | 24M Book Buyers | $110.00/M |
| 5,414 | Apr'19 Subscribers | +$ 17.00/M |
| 39,146 | 3M Subscribers | +$ 12.00/M |
| 83,296 | 6M Subscribers | +$ 6.00/M |
| 4,781 | 3M COAs | +$ 16.00/M |
| 6,582 | 3M DTP Subscribers | +$ 23.00/M |
| 12,390 | 6M Expires | $ 50.00/M |
| 52,415 | 12M Expires | $ 50.00/M |
| 2,844 | Active Canadian Subs | $115.00/M |
| Fundraising Rate | $ 75.00/M |
| Non-Affinity Catalog Rate | $ 80.00/M |
| Insurance Rate | $ 75.00/M |
Bicycling, published by Hearst (formerly Rodale, Inc.), is the world's leading cycling brand and connects with thousands of active, affluent professionals for whom cycling is the mainstay of their everyday lifestyle. The Mountain Bike supplement continues that connection with the Bicycling subscriber by offering stories on the people, trends, equipment, and techniques behind the
sport.
************** Fast Facts *****************
Median Age...............................47
Median Household Income.............$74,100
Married.................................61%
Homeowners..............................57%
Attended/Graduated College..............71%
Professional/Managerial.................31%
A & B Nielson Counties..................68%
*******************************************
Additional bicylcing related enhancements available through the Rodale Masterfile:
Interest in Mountain Biking
Interest in Cycling
Also available (See Rodale Book Buyers Masterfile data card for more info):
|
Usage:
| Adventure Cycling Association |
| Leukemia & Lymphoma Society |
| Rails To Trails Conservancy |
|
