HARLEQUIN CONTINUITY MASTERFILE

47,471Active U.S. Members $105.00/M
23,782Apr'19-Sept'19 New Member $115.00/M
(1st time paid)
6,174Sept'19 Intros $110.00/M
20,694Jul'19-Sept'19 Cancels $ 85.00/M
Catalog Offers $ 85.00/M
Subscription Offers $ 80.00/M
Fundraiser Rate $ 75.00/M
The Harlequin Continuity Masterfile is comprised of active and former members from the Harlequin Romance Continuity Series, Love Inspired, Suspense Masterfile and The Large Print Clubs.  Harlequin's members are buyers, who enjoy the convenience of shopping from their homes.  They are avid readers, buying a minimum of 4 new novels each month.

Hotline Intros:  Have responded to the offer to receive sample books.  They have received this initial shipment but have not reached paid status.

Active Members:  Once the members have made their initial payment, they are considered active.  Each month the active members continue to receive & pay for their monthly shipments that include 4 - 6 books, with an average cost of $17.  All active members are paid members.  Can be ordered by start date.

Paid Cancels:  Are former active members who are in good credit standing, but are no longer receiving monthly shipments.  They have received and paid for an average of 3 shipments before canceling in good standing.

 ************** Fast Facts *****************
 Average Age..............................68
 Average Income......................$47,000
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Usage:
Acquire Health
Disabled American Veterans
M & M Bedding, LLC
National Committee Prsrve Soc Sec
North Shore Animal League
Remind Magazine
Woman's World
Related LGM Lists:
LOVE INSPIRED INSPIRATIONAL CONTINUITY CLUB
LIFTBASE CONSUMER MASTERFILE
For list recommendations, contact:
Belkys Reyes; belkys.reyes@lakegroupmedia.com
To place an order, contact:
Nancy Arbuco; nancy.arbuco@lakegroupmedia.com