PAULA YOUNG BUYERS - BLOW IN PROGRAM

9,362,0002017 Annual U.S. Catalogs $35.00/M
193,0002017 Ann Canadian Catalog $35.00/M
The Paula Young file offers fashion conscious women who have purchased quality wigs, hairpieces and fashion add-ons from the world's largest Wig company.

Customers to Paula Young's over 50 market are concerned about their overall health and well being, prefer to dress conservatively yet affordably, and recognize value-priced home and gift items. Paula Young buyers are more likely to purchase from categories such as value-priced apparel, discount merchandise, senior living, moderately priced beauty, vitamins, low ticket jewelry, and other promotional offers. These active buyers enjoy leisure time activities such as traveling, cooking, reading, crafts and gardening.

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                    FAST FACTS
Average Age.................................68
Average Household Income...............$50,000
Married....................................70%
Retired....................................47%
Credit Card Payers.........................72%
Homeowners.................................81%

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Minimum Size " 3" x 5"
Maximum Size " 6" x 6"
Max Weight:  .25 oz

All new mailers will be required to send an actual samples over to printer for approval.
Usage:
American Advisors Group
American Standard
Connect America
FirstSTREET Online
Guthy-Renker
Jitterbug
LiveAnew, LLC
LiveOps, Inc.
MD Hearing Aid
Safe Step Walk In Tub Company
For list recommendations, contact:
James Gallagher; james.gallagher@lakegroupmedia.com
To place an order, contact:
James Gallagher; james.gallagher@lakegroupmedia.com