| 13,492 | Active Subscribers | $110.00/M |
| 22,757 | Total Expires | $ 80.00/M |
| Non-Competitive Catalog | $ 90.00/M |
| Charitable Fundraiser | $ 85.00/M |
American Angler's subscribers look to the fastest-growing title in the upscale fly-fishing market for information on angling techniques, fly tying, fishing destinations, and equipment.
They are outdoors enthusiasts and avid catalog buyers who respond well and have a keen appreciation of top-quality and unique merchandise.
************** Fast Facts *****************
Average age............................52.9
Average household income...........$117,100
Average net worth..................$637,800
Married.................................85%
College educated........................86%
Ordered thru phone/mail/internet in the
last 12 mos............................89%
Average amount spent on phone/mail/internet
purchase............................$1,200
*******************************************
|
Usage:
| Fly Fisherman |
| Frontier Anglers |
| Game & Fish Publications |
| Trout Unlimited |
|
