SMITHSONIAN MAGAZINE FUNDRAISING/NON-PROFIT

1,166,917Active Subscribers $ 85.00/M
Non-Profit Rate $ 90.00/M
93,151Oct'18 Hotline Subs+$ 16.00/M
292,181Aug'18-Oct'18 H/L Subs+$ 12.00/M
SMITHSONIAN is one of the largest and most influential publications in the nation.  SMITHSONIAN educates, excites, entertains and inspires its readers with its powerful articles on the arts, environment, history, technology and the culture of our time.  These readers are educated, affluent customers with a thirst for knowledge and a passion for life.

SMITHSONIAN MAGAZINE, the premier chronicle of American life, focuses on history, culture, current events, natural sciences and future trends.  SMITHSONIAN MAGAZINE delivers a unique blend of education and entertainment in a highly readable and picturesque format.

 ************** Fast Facts *****************
 Median Age..... .........................59
 Average Income......................$76,500
 Attended/Graduated College..............78%
 Investors...............................97%
 Average Investment.................$187,000
 Travel Abroad...........................91%
 Direct Response pur. in 12 Mo...........92%
 Aaverage Value of Purchase.............$620
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NATIONAL TRUST FOR HISTORIC PRESERVATION
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