SCIENTIFIC AMERICAN ENHANCED

100,172Active Subscribers $105.00/M
101,941Mail Order Buyers+$ 10.00/M
Active Male Subscribers+$ 9.00/M
Active Female Subscribers $ 9.00/M
Fundraiser Rate $ 75.00/M
Catalog Rate $ 80.00/M
SCIENTIFIC AMERICAN has enhanced its direct mail responsive subscribers with both demographic and psychographic data, creating a wealth of target audiences for direct marketers to access.  These intelligent men and women enjoy learning about a variety of topics such as computers and technology, medicine, aeronautics, astronomy, nature and sociology. They use this valuable information to improve both their professional and personal lives.

These affluent consumers also value the convenience and quality of direct mail shopping, with 76% using the mail or phone to order books, magazines, clothing, computer equipment, CD's, videotapes and more.

Select by the following adult age ranges @ $15.00/M extra (can also select by two year increments):
3,37618-29 years
5,80830-39 years
10,49640-49 years
16,39650-59 years
28,14860-69 years
40,93970+ years
Select by the following children's ages ranges @ $15.00/M extra:
2,4500-2 years
2,2683-5 years
2,9166-10 years
2,86111-15 years
3,17316-17 years
Select by the following household incomes @ $15.00/M extra:
2,740Under $19,999
3,035$ 20,000-$29,999
4,424$ 30,000-$ 39,999
7,288$ 40,000-$ 49,999
22,399$ 50,000-$ 74,999
23,671$ 75,000-$ 99,999
21,098$100,000-$149,999
15,517$150,000+
Select by the following lifestyles at $15.00/M extra:
64,873Crafts
31,066Current Affairs/Politics
24,136Diet Weight Loss
82,856Electronics
82,766Exercise
57,237Fashion Clothing
24,612Golf
84,333Gourmet Food/Cooking
17,158Health - Medical
33,062Hunting/Shooting
36,744Science - Space
39,339Travel -Domestic
15,044Travel - Foreign
Usage:
Free Inquiry
Popular Science Magazine
Sky & Telescope
Technology Review
Related LGM Lists:
SKY & TELESCOPE MAGAZINE
AIR & SPACE SMITHSONIAN MAGAZINE ENHANCED DATABASE
POPULAR SCIENCE ENHANCED
DISCOVER MAGAZINE ENHANCED
For list recommendations, contact:
Belkys Reyes; belkys.reyes@lakegroupmedia.com
To place an order, contact:
Carmen Aponte; carmen.aponte@lakegroupmedia.com