WESTERN HORSEMAN MAGAZINE

80,908Active Subscribers $115.00/M
7,931May'17-July'17 Hotline+$ 17.00/M
16,560Feb'17-July'17 Hotline+$ 6.00/M
154,148Total Expires $ 75.00/M
Non-Competitive Catalog $ 90.00/M
Charitable Fundraiser $ 85.00/M
Western Horseman is an equestrian magazine rooted in the traditions of western horsemanship. Its editorial mission is to educate readers by publishing informative, original content on western horsemanship and training, horse care, tack and equipment, ranching and recreational riding.

Western Horseman provides subscribers with unique, original content on the lifestyle surrounding western horsemanship, including content on personalities, rodeo, books, music, art, films and other lifestyle topics. Western Horseman has been the leader in its publishing category since 1936 by providing the best content package to readers interested in western horsemanship.

 ************** Fast Facts *****************
 Average age..............................52
 Average household income...........$102,000
 Average net worth..................$919,000
 Married.................................74%
 Attended college........................69%
 Own horses (average of 6 each)..........93%
 Own farms/ranches.......................66%
 Own 2 or more dogs......................77%
 Own personal computer...................83%
 Own avg of 7 pairs boots (avg $300/pr)..96%
 Wear western apparel (avg $472/year)....96%
 Avg # domestic trips....................7.5
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Usage:
Breyer Horses
Cal Farley's
Cowboys & Indians
Equine Affaire
Farnam Companies Inc
Mills Fleet Farm
National Rifle Association
New Mexico Magazine
Pacific Crest Trail Association
South Texas Tack
Spalding Laboratories
Texas Children's Hospital
Wild West Magazine
Related LGM Lists:
QUARTER HORSE NEWS
BARREL HORSE NEWS
For list recommendations, contact:
Mary Louie; mary.louie@lakegroupmedia.com
To place an order, contact:
Sabina Pagano; sabina.pagano@lakegroupmedia.com