TEXAS MONTHLY has chronicled life in contemporary Texas since 1973, reporting on vital issues such as politics, the environment,industry, and education. As a leisure guide, TEXAS MONTHLY continues to be the indispensable authority on the Texas scene, covering music, the arts, travel, restaurants, museums, and cultural events with its insightful recommendations.
In the last decade, waves of New Yorkers and Californians and the like have moved to Texas, attracted by a strong economy and vibrant lifestyle. So for the natives, TEXAS MONTHLY functions as a reminder of what once was, a record of their proud heritage. For the transplants, TEXAS MONTHLY is part textbook and part guidebook, a journalistic road map of the state, its history, and its people.
TEXAS MONTHLY subscribers are college educated, married, affluent, and they live in urban areas. They are interested in politics, business, sports, food, music, the arts, the Texas myth, and anything else relevant to life in Texas today.
*************** Fast Facts ****************
Median age...............................57
Average Household Income...........$151,100
Household Income $200,000+..............16%
Household Income $150,000+..............32%
Household Income $100,000+..............50%
Household Income $75,000+...............68%
Median Household Income.............$99,300
Average Net Worth..................$733,400
Net Worth $1,000,000+...................20%
Net Worth $750,000+.....................27%
Net Worth $500,000+.....................47%
Net Worth $200,000+.....................79%
Median Net Worth...................$446,000
Attended/Graduated College..............89%
Postgraduate study with degree..........32%
Professional/Managerial.................72%
Owner/Partner...........................28%
Own home................................90%
Own vacation/weekend home...............14%
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