RUNNER'S WORLD MASTERFILE

421,077Active US Subs/Book Buyer $115.00/M
410,693Active U.S. Subscribers $115.00/M
10,38424M Book Buyers $115.00/M
11,178Sep'19 Subscribers+$ 17.00/M
24,1243M Subscribers+$ 14.00/M
47,1016M Subscribers+$ 12.00/M
100,26112M Expires $ 60.00/M
35,114Change of Address+$ 13.00/M
6,011Canadian Subscribers $130.00/M
429,337E-mail Addresses $150.00/M
Catalog/Merchandise Rate $ 80.00/M
Fundraising Rate $ 80.00/M
First launched in 1966, Runner's World, published by Hearst (formerly Rodale, Inc.), is recognized as the authority on running information.  Its mission is to give information, advice, and motivate its readers to achieve their personal health, fitness, and performance goals each and every day. Topics covered in each issue are articles about upcoming marathons, reviews of new apparel and merchandise, nutrition for runners, and other pertinent subjects.

 ************** Fast Facts *****************  
 Median Age...............................38  
 Median Household Income............$112,000  
 Married.................................62%
 Homeowners..............................54%
 Attended/Graduated College..............87%  
 A & B Nielson Counties..................70%  
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Usage:
Health IQ
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