| 562,504 | Subs/Buyers/Newsletter | $110.00/M |
| 403,908 | Active U.S. Subscribers | $110.00/M |
| 18,343 | 24M Book Buyers | $110.00/M |
| 190,921 | Newsletters | $110.00/M |
| 14,087 | Nov'18 Sub/Book Buyers | +$ 17.00/M |
| 76,691 | 3M Subs/Book Buyers | +$ 12.00/M |
| 143,721 | 6M Subs/Book Buyers | +$ 6.00/M |
| 9,284 | 3M COAs | +$ 16.00/M |
| 23,232 | 3M DTP Subs/Book Buyers | +$ 23.00/M |
| 100,627 | 6M Expires | $ 50.00/M |
| 206,577 | 12M Expires | $ 50.00/M |
| 12,134 | Canadian Subs/BB | $115.00/M |
| Fundraising Rate | $ 75.00/M |
| Non-Affinity Catalog Rate | $ 80.00/M |
| Insurance Rate | $ 75.00/M |
First launched in 1966, Runner's World, published by Hearst (formerly Rodale, Inc.), is recognized as the authority on running information. Its mission is to give information, advice, and motivate its readers to achieve their personal health, fitness, and performance goals each and every day. Topics covered in each issue are articles about upcoming marathons, reviews of new apparel and merchandise, nutrition for runners, and other pertinent subjects.
************** Fast Facts *****************
Median Age...............................38
Median Household Income............$112,000
Married.................................62%
Homeowners..............................54%
Attended/Graduated College..............87%
A & B Nielson Counties..................70%
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Additional health related enhancements available through the Rodale Masterfile:
Aerobic/Cardio
Diet/Weight Loss
Health/Beauty Merchandise Buyers
Running/Jogging
Self-Improvement Interest
Walking
Also available (See Hearst Book Buyers
Masterfile data card for more info):
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